Most leaders assume they know what’s wrong with their conversions.
They do what modern marketing teaches them to do.
Results plateau.
It’s a failure of diagnosis.
The book reframes the entire https://heidirans248346.newsbloger.com/41919457/why-you-re-fixing-the-wrong-conversion-problem-why-most-conversion-efforts-fail-anyway-insights-from-the-psychology-of-yes-by-arnaldo-arns-jara-the-real-issue-leaders-miss-high-traffic-low-sales-the-misdiagnosis-problem-in-marketing-why-conv