A framework for navigating the worst of what AI, quantum computing, along with other new technologies could create. Innovation occurs at non-tech firms also. During this basic case in the early 2000s, Colombian espresso business owners try to revive Colombia's popular Juan Valdez model in the age of Starbucks. https://trentonhacea.blogolize.com/a-secret-weapon-for-hbr-case-study-analysis-74712786